Service my stomach

An interesting Treehugger article mentions this service that Live|work is developing around the idea of “If-food?”

“If-food? goes a step beyond the organic fruit and veg home delivery box and seeks to close the gap between an increasing demand for organic AND locally produced food and the need to make sustainable food accessible to a wider (and eventually mass) market, ie, those of us that do not have the time or creative skill to cook seasonally inspired dinners from a veggie box each week.”

They are also looking for biz dev people to get involved in this idea.